enable your sales to flow in the right direction

5th May 2005

York, England - 05/05/05 - Before you spend time and money looking for a CRM solution stop and think about what you need to achieve first. If the answer is, “increased sales” then follow the example of Enable Communications, a business division of Onetel, and talk to us about Sales-Flow. After searching the market, Enable has found in Sales-Flow a solution that will help control the sales process every step of the way, to achieve increased sales conversions.

Sales-Flow automates and streamlines lead management activities as well as modeling the key business processes involved in complex selling situations. We strongly believe that solutions implemented in line with a company's own strategic goals and best business processes can significantly boost sales opportunities for companies; by compressing the sales-cycle and providing vital information about customers and channel partners - leading to strengthened customer relationships and increased sales.

"We needed a system that would allow us the flexibility to keep constant track of sales orders, whilst monitoring the required activity levels of our sales staff to ensure that targets are met.” Matt Moring, Director, Enable Communications.

Enable was keen to implement a system that was actually going to deliver profitable results in order to strengthen its market position and to provide a better offering to its target market of business telecoms customers.

"The major influencing factor for selecting Sales-Flow was the degree of customisation that can take place, meaning we can report on all areas of sales activity i.e. pipeline, task and channel. The ability to organically grow the system to meet our future requirements was also a major factor," he continued.

In a crowded and highly competitive market like the telecoms industry you can’t afford to miss opportunities. Where decisions are often price driven it is imperative that resource efforts are kept to a minimum in order to keep the cost of sale low. The Telecoms model is one that has had an instant attraction to other companies in this space. "Other companies in the Telecoms market are already signing up to follow the lead of Onetel and benefit from increased profits as a result of implementing Sales-Flow." Steve Hull, MD Sawfish Software.